Kana Launches From Stealth With $15M for AI Marketing Agents
San Francisco-based Kana emerged from stealth on February 18 with $15 million in seed funding to build AI agents for marketing operations. The startup, led by CEO Tom Chavez and CTO Vivek Vaidya, offers agents capable of data analysis, audience targeting, campaign management, customer engagement, media planning, and AI chatbot optimization.
Mayfield led the funding round. Chavez and Vaidya bring more than 25 years of combined experience building marketing technology across four ventures.
The launch adds another player to a crowded field of AI marketing tools offered by Meta, Google, Microsoft, and startups like Jasper and Copy.ai. Kana's pitch centers on flexible, agent-based automation rather than point solutions—positioning the platform as a coordinated suite rather than isolated features.
For finance teams, the relevance is operational: marketing budgets increasingly flow toward AI-driven platforms. CFOs should track whether Kana's agent architecture (coordinated automation across multiple functions) gains traction against single-purpose tools, as this affects how marketing tech spend consolidates.
Watch for customer announcements and Series A timing as indicators of market adoption.
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